Schweppes, Canada Dry, Seagram's, the list goes on. But what are your options when it comes to the refreshing carbonated beverage that is ginger ale? Based on some of these ads, I would pick Schweppes, hands down (particularly for Schweppervescence). Don't forget to click the last image to see an advertisement video unique to Estonia, Latvia, and Lithuania.

Dry vs. Golden

• Dry ginger ale was developed during Prohibition when ginger ale was used as a mixer for alcoholic beverages as the strong flavor of golden ginger ale was undesirable. Dry ginger ale quickly surpassed golden ginger ale in popularity. Golden ginger ale, in comparison, is dark colored and strong flavored. Today golden ginger ale is usually a regional drink. Seagram's, Schweppes, and Canada Dry are all dry ginger ales.

Cane Sugar vs. High Fructose Corn Syrup

• Basically, natural vs. artificial. Smaller beverage companies more often use cane sugar. It has greater marketing appeal too.

Ale vs. Beer

• Ale is traditionally fermented by yeast from the top. In the case of ginger ale vs. ginger beer, it seems as if the main difference is in strength. Ginger beer is more of a micro-brew and tends to have a stronger taste.

Regular vs. Diet

• Regular all the way. Diet is just lacking quality sugar, an integral part of the original recipe.

Spice

• The mainstream ginger ales are not very spicy. Some of the lesser-known brands give quick a kick. Too much ginger will overpower your tastebuds and ruin the experience.

Additional Flavors

• Raspberry, cranberry, green tea, etc. I like the variety, but sometimes the flavors just taste artificial and mask the ginger. Nice in the summertime.

Mixer

• Goes well with most types of liquor, especially gin and whiskey. I repeat, especially whiskey. Sometimes a non-alcoholic substitute for champagne. This is how dry ginger ale became popular during the Prohibition era.

Stomach

• Calms the stomach and eases motion sickness. Good on airplanes and sick days. Just don't drink too much or the sugar will screw with your system.

And...

Go Baltic states!

Was ich aber gefunden habe und was mindestens genauso viel Qualität hat, wie das Getränk selbst, ist der Werbefilm für Schweppes als Marke, nicht für ein einzelnes Produkt.

This is a project that's happening between ONESixONE and Spring Valley Water. Firstly, good on OneSix for taking the initiative to do some good PR for the Melbourne nightclub scene. At the moment we are all under scrutiny from the public, the government and the police. The media aren't helping with more and more reports of 'violent security guard bashings' outside 'Melbourne's hot spots'. Sorry, but if you had a clue (I'm talking to the invisible media reading my blog...) you'd know that places like Viper Room and Fusion at Crown are NOT anywhere NEARRRRR what a Melbourne hot spot actually is. These places where bashings are occurring and trouble is starting are all clubs that outer-suburb kids travel into, to feel 'cool'. They think because they're on Chapel St or in the City, it warrants them to get drunk, pop 10 pills and bash some cun*s. Get real. For those of us who KNOW where to go, so we don't get stabbed, this whole 2am Lockout business has been a rough trot. [Check out my 2am outrage post on Melbourne Metblogs, here]. I protested on the steps of Parliament house, and I loved it. Yes, we won, but now the government are going to try for a 3am one. Good luck with that, really.

Anyway, back on track, it's good to see venues such as OneSixOne, which has a massive boot dug into Melbourne's clubbing history, are doing all they can for their industry. As for Spring Valley Water, aka Schweppes, aka Cadbury Schweppes, good on them too. A company such as theirs had to make a move pretty much ASAP, with the growing popularity of Nutrient Water and Vitamin Water etc, and they have done some great PR surrounding their re-branding. The new look SPRING VALLEY drinks and water has a Nudie juice feel to its look and design. Check out their recent competition online, to see some of the new logo, HERE.

Apart from getting involved in this Water Bar shin-dig, Spring Valley have had their hand in everywhere, from sponsoring Hamish and Andy's Party Marathon, to releasing a promo video to inspire and excite the national Schweppes beverages sales team. A short video was screened to around 130 sales team members in every part of Australia during their national launch tour. Limelight Events were responsible for this and they've done a great job. 

The new range of 'functional water' has been dubbed by Schweppes as the 'Biggest Schweppes product for 2008'. We'll have to find out for ourself! I can't wait. I LOVE normal water, so flavoured water is like a party in my mouth! Woooooohooooooo!

The following is the release from the Stonnington Leader:

Prahran Bar Taps Trend 

 

Lucy Townsend

12Aug08

 

A BAR that serves only water is the latest gimmick to deter alcohol-related violence in the Chapel St entertainment precinct.

Smart Water Bar, believed to be Australia's first water-only venue, opened on Friday and is a joint initiative between Prahran club OneSixOne and Spring Valley Water.

Event producer for the experiment Anthony Hocking said Smart Water would operate from 5pm to 3am, Thursday to Sunday, until September 2 - the same day the State Government's 2am lockout trial is due to end.

"The idea is to give people an alternative to alcohol and somewhere different to go while the 2am lockout is in place," Mr Hocking said.

He said the bar, which features fake grass on its walls and floor, had enough "wow" factor to stir revellers' curiosity.

Mr Hocking said the venue mirrored a growing European trend.

Some water bars in France and Italy went as far as employing water sommeliers, he said.

Thirsty patrons visiting Smart Water after 11pm will not have to pay for the designer aqua.

"We're hoping people pop in on their way home from the clubs," Mr Hocking said.

How to Download the wallpaper

Step 1) Right Click the image and click "save as"

Step 2) Name the wallpaper what ever you like

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How to Install the Wallpaper

If you need help installing the wallpaper on your psp then you can use the tutorial here;

How to install a psp wallpaper

McCain is back from his Straight Trade Express and who knows what he was up to?  From a purely political perspective, his foreign travels, a trip to Canada last month, recent trips to Colombia and Mexico, make little sense.  There are no votes to be had, and touting trade, which seems to be part of his mission, might not be the most opportune way to find the votes he needs.

This isn't the best way to win over the swing votes he needs in states such as Ohio and Michigan, from which employers have fled in pursuit of cheap labor outside the U.S..

Now here is something interesting.  You cannot believe everything you read or see anymore.  Look at these two shots of a "supposedly recent Iranian Missile Launch."  One was alleged to have occurred this week, and the other is pre-Saddam Hussein.

Notice any similarities?  Looks like someone is trying to "BS" us into another altercation in the Middle East to me.  Just what we need, another war, we cannot afford.  Let us hope not.

A tug boat at sea, has found the missing Brazilian Priest:  This is the priest, who you may recall, on April 20th after a mass, took off in his lawn chair air balloon setup and was never seen again, his last contact was a desperate attempt to learn how to use his GPS and communicate his position as the wind took him deep into the Atlantic Ocean.

The body of the priest was found yesterday by the Anna Gabriela, a tug working for Brazilian oil company Petrobras, 683 miles (1,100 kilometers) from Father De Carli’s starting point. His last known communication was as follows: “I need to contact someone who can teach me how to operate this GPS, so I can give the latitude and longitude coordinates, which is the only way that people on the ground can know where I am.”

I don’t speak Portuguese, but I think it translates like this: “I am up to my rear in alligators, now someone tell me how to drain the swamp.”

This sounds like awful poor planning to me. There was another guy in L.A. who told officials that he was just tired of his “hum-drum life” that pulled this very same stunt, and he survived, only to be arrested and fined for entering restricted air space. Pilots were reporting him at altitudes exceeding 1,000 ft. and in the flight path of the L.A. International Airport. He tied the balloons to a lawn chair and took a BB Gun with him to shoot them out as needed to maintain altitude.

Yeah, I know, depressing.

Take a break, follow this link and watch the Schweppes video, that will cheer you up.  This is the most spectacular photography that you will ever find anywhere, I don't know how fast these camera's are, but they have to be super-charged to have done what they have done.  (Isenbeck and the horse shot is pretty amusing also)

See you in a little while.  You are coming back, right?

Men with girlfriends have more sex - yeah, no lie. You could write 50 articles about bunny rabbits, roses, housewarming parties, lawn care, but nothing, absolutely nothing will give a male a testosterone rush like a headline with “S-E-X” in it.

One of the most popular items I ever posted was called “Dumb Sex” (March 08) and it had nothing to do with sex at all (other than the title) but man you should have seen the hits it got!  So quite naturally, because I am a dues paying member of the Dirty-Old-Man's Club, this item caught my eye.

Men with girlfriends have more sex.

Now this is one survey I would have loved to been a willing participant in, but unfortunately, the Old Geezer Section was already filled. It was called, “Men who are old as me don’t remember what sex was” or something like that, I quickly scanned it and then went back to my Baby Ruth candy bar.

This article basically said that “If you had a girlfriend bro, then you are more likely to be uh … satisfied and happy … yeah, that is what it said.” This one came out of Canada by the way.  Also discovered quite by accident, a related story about a guy being molested in a park, a guy, not a girl.

Kind of weird, usually the other way around, maybe Big Foot is horny or something.  Can you say Horny on the Internet?

A 40 year old man dove into a swimming pool, hit his head, and “all of a sudden becomes a concert pianist.” He had never played the instrument in his life, and now seems to be consumed by it. This is not as strange as it seems, my uncle Martin while walking thru his yard, stepped on a garden rake, it came up hit him between the eyes, and he has been dressing in womens' clothing ever since.  Most of the time it is no big deal, but kind of hard to explain when company drops by.

Booming demand for flat-screen televisions could have a greater impact on global warming than the world’s largest coal-fired power stations, scientists warn. A greenhouse gas called nitrogen trifluoride, used to make the TV's is, 17,000 times more potent than carbon dioxide, according to the director of the environment institute at the University of California, Irvine.

But no one yet knows how much of it is being released into the atmosphere by industry, a report in Britain’s The Guardian reported. This newly released research shows production of the gas, which remains in the atmosphere for 550 years, is “exploding”.

This is some really Bad Gas.

And you thought uncle Frank and his never ending “C’mere kid and pull my finger joke ” was bad at Thanksgiving Time.  This appears to be much, much worse I am afraid.

000

Comercial da Schweppes, vencedor do Gold Lion de Cannes em 2008.

O VT foi produzido com aquela tal aquela câmera de super ultra slow motion, que captura 10.000 frames por segundo.

En el marco del lanzamiento a nivel mundial de la nueva denominación de la compañía, Cadbury de Argentina presentó a su nuevo gerente general y las novedades 2008 de sus seis marcas más reconocidas del mercado: Beldent, Bubbaloo, Bazooka, Cadbury, Halls y Mantecol.

Con la apertura a cargo de Javier Arriola, gerente general de Cadbury en Argentina, la empresa presentó en el día de ayer su unificada denominación mundial Cadbury, el mercado internacional de golosinas y las líneas de producto en el mundo. Además, los responsables locales de las divisiones golosinas e indulgentes, Andrés Stella y Sebastián Scasso respectivamente, realizaron un relevamiento del posicionamiento de las seis marcas más destacadas de la compañía y presentaron las novedades de cada producto con sus desarrollos exclusivos e innovaciones constantes.

En cuanto a la nueva denominación, la firma pasará a llamarse Cadbury PLC. La marca abandonará el extenso nombre que se componía junto a Schweppes y Stani, empresas que fueron adquiridas por Cadbury.

Cartel de Fiesta Schweppes

Cartel Promocional Schweppes

Why, I do believe it's Hugh Laurie, better known in Spain simply as 'House' (or 'Owse', as they pronounce it) from his successfuly imported hit TV show.

This goes close, but something in it just loses me for a bit, some of the bursts, I don't know maybe they don't look real, or it switches about too much

And also in contention, the Budweiser jam ads. I think these are a love/hate campaign. I know some people really don't like 'em, but I'm into 'em. Though I'm sure I saw one with a different song which I really liked!

What's yours? What have I missed?

În altă ordine de idei, n-am rezistat, şi am cumpărat noul Schweppes Mandarin. Am avut un şoc chimic, emoţional şi gastric. Are exact acelaşi gust cu sucul de 2 lei pe care il serveau la "sifoane", la ţară, pe vremea când mergeam pe bicicletă încălţat cu papuci prafuiţi şi apreciam orice era colorat şi se numea "cico". Ţin minte şi acum procedeul de fabricaţie.

Sifonarul lua o sticlă mica (aparent curată), punea puţin concentrat portocaliu dintr-un bidon de plastic alb murdar, apoi umplea sticla cu sifon de la un robinet, o agita puţin şi... Voila, Schwepps Mandarin! M-am umplut de nostalgie! Ce vremuri!

For an example of a drastic shift in cross-Atlantic advertising, we need look no further than Schweppes. Following the subtle, visual brilliance of their gorgeous slow-mo Australian spot "Burst" comes the fruit-laden psychadelic mind trip of France's "Sensation".

I'm not sure how something this colourfully awesome could be so weirdly bad. Drop a tab and let its technotronic waves of babealicious lust slowly wash over your genitals...

(Agency: FFL Paris. Director: Warren du Preez. Production: Stink.)

WTF? I'm all for ads that get artsy for no apparent reason, but this one just seems majorly hokey to me. Plus, I'm endlessly intrigued by how the French will use lesbionic powersex to sell pretty much anything. My favourite part is when the twins rub the bright yellow strawberry between their cheeks...

Oh, but they're just getting stared. I guess there was some fear that perhaps the ad was too subtle and the sexy party vibe wouldn't get across, so to really drive the point home they've also got a girl rubbing a carcinogenic raspberry on her lips. That's right... rubbing berries on her lips. Have we run out of "9 1/2 Weeks" food sex clichés? All she's missing is a pearl necklace and some clear heels.

These girls are SO HORNY! And that... makes me want soda pop? Like I said, I'm all for purely experiential ads, but I don't get this one.

Plus, if you ever wanted to talk about subliminal imagery in advertising, I give you the following screenshot to peruse:

That's right. It's a vagina. It's a big, French, Schweppes-loving vagina. And to prove it, it's filled with three glowing Schweppes power-balls. That's how you know this vagina loves Schweppes.

Don't get me wrong, despite how incredibly terrible I think this ad is, the production value is totally awesome. The colours are crisp and vibrant - you can tell this is high quality shit. But there's just something that's so overtly sexually bizarrely weird about it. I think they might have been trying to achieve a throw-back 80s Robert Palmer "Simply Irresistible" feel of some kind, but it's just not working for me.

Especially at the end when the embracing naked girls are swirled up into the vortex of a Schweppes bottle. Like a genie. Waiting until a guy comes and rubs off again...

Duda.