Crazy old Franz felt you could positively identify a person's personality traits by "reading" the crevices and lumps and bumps on their skulls. (Today, Franz would be working in the web analytics business. But, I digress.)

The point of all this is that marketers ping-pong between believing in magic and believing in science.

We love magic. We've found the transcendent creative idea! We've tapped into a deep emotional reservoir! Everyone's falling in love with our brand!

But by definition, magic is rare and special. It's not an everyday thing. What do we do if we need to make our numbers every day?

That's why we love science. The brilliant analysis! The hiddden data! That moment when we learn that not only is there light at the end of the tunnel, it's coming from a rainbow and a gigantic pot of gold!

But that too is a rare occurrance. If we're honest, most of the time it's just a jumble of confusing numbers. Data, data everywhere, but not an idea to think.

Paul Barsch has sparked a good conversation about this over at Marketing Profs Daily Fix. No matter which side you favor -- science or emotion -- you'll find something interesting to think about.

More good reads:

• Kevin Kelly's WIRED article about how Google uses data.
• The Economist's article about how financial services are using Neuroeconomics
• Alan Wolk's "The Tyranny of Search"

As for me? I believe in balance but if I had to choose, I believe more in magic than in science. Data can tell us a lot, but it can't tell us everything. In the end -- for better and for worse, we're humans, not computers. I'll bet the Zune had far more market research than the iPhone, and look at their results.

In its own way, science is as seductive as magic. We love the illusion that if we had all the data, we'd have all the answers.

Phrenology was a science once, too. Until we learned that the bumps on our heads we were feeling were the result of banging our heads against the wall.

I think we forget that a lot. We strive to make a clever, robust and appealing home page without spending nearly as much time on the interior pages. Perhaps we should all take a close look at our site's interior pages - especially the landing pages - and treat them as if they were our home page. Just a thought.

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Dredge up originally and dig.

First, though, the thing he brought to my attention that I'm so excited about is one of the best uses of flash I have ever seen. It is a jointly sponsored game-as-advertisement between Disney and Wal-Mart - sporting Wal-Mart's new logo - for Hannah Montana gear.[caption id="attachment_213" align="alignleft" width="250" caption="Hannah Montana shopping list"][/caption]

What's so cool about it?
There are many - too many too count - examples of self-indulgent-over-the-top-with-no-real-purpose Flash. This is not one of those.

First you get to define your avatar's hair and eye color. Next you can design your Hannah Montana bedroom, and dress your avatar in Hannah Montana gear. Ok so far, nothing terribly earth-shattering.

Now, look in the bottom right corner - you can print out a list of all the items you chose, complete with prices, all available for purchase from your local Wal-Mart. This is not just Flash for Flash's sake. It is well thought out, with benefits for everyone. It's engaging, it's fun, it has a purpose. Since this is co-sponsored, both companies will benefit from the traffic metrics that result. Disney will gain insight about visitor engagement for this character and line of merchandise. Wal-Mart can identify which items they need to stock more of based on what items were chosen. You, the consumer, know before you go what you're looking for and how much it's going to cost. Sure it's an ad, but it's an ad that actually gives something of value - brilliant stuff!

Rant Starts Here
I have a violent allergy to most online ads - why? Because it feels, to me the consumer, like a constant barrage, and endless intrusion and attempt at manipulation, not a sincere attempt at providing something I want or need. When an advertiser can see things from my point of view, that speaks volumes. Why is this important, in the big scheme of things? Because now we have social networks like Myspace and Facebook whose members, like me, are way allergic to ads. If you're not following this topic, trust me when I tell you that there are two current holy grails of advertising - one is advertising to the vast population of mobile phone users, and the other is advertising to the vast social network. These two frontiers are giving advertisers fits. This advertiser-consumer synergy has been achieved with the Disney-Wal-Mart-Hannah Montana game-as-advertisement. Congrats to Disney and Wal-Mart for thinking past the obvious, and including the consumer in the mix.

Rant over. :-)

Another Example of "Good" Flash
My other favorite Flash application is My M&Ms - Pick your colors, customize the message, pick the packaging, complete the order - yum!

Flash History Trivia
1995 - Started out as SmartSketch, developed by a company named FutureWave
FutureWave unsuccessfully pitches itself to Adobe
May, 1996 - SmartSketch, now renamed FutureSplash Animator, ships
August, 1996 - Microsoft adopts the technology
Disney becomes a client
December, 1996 -Macromedia acquires FutureWave, renames software to Macromedia Flash 1.0.
April, 2005 - Adobe acquires Macromedia for $3.4B in stock

Interesting how things work out.......

You can read Jonathan Gay's full history of Flash here.

Permalink for this post: http://weblog.maxamine.com/2008/07/24/the-best-use-of-flash-ive-seen/

While most of what I heard discussed was not that relevant to my own interests, I did at least get some satisfaction from knowing that web analytics is vital to most other areas. Everything that happens on the net can be measured (ok we are still trying to figure out exactly how in some cases) and this means that people can understand what works and what needs to be worked on.

This industry appears to be facing similar challenges to everyone else. There is a lot of new technology out there and it is difficult trying to understand what is useful and what is merely fun. There are internal battles, trying to get colleagues to appreciate that websites can make their life easier and are not just additional work. Privacy is a big issue, particularly given that this industry has access to a lot of personal details about students and staff. And of course, there is the eternal battle for sufficient resources.

In terms of web analytics, again like everywhere else, there appears to be varied usage. There is an initial time investment needed to set up web analytics and associated reports and it can be difficult can this to receive a high enough priority. Promisingly, people do appear to see the value of web analytics and want to be able to use the data to improve their websites, the content and experience they are providing. The question they are facing is how to use the data, how to transform it into actionable insights.

I managed to avoid getting dragged into the Scottish dancing (the conference is at the University of Aberdeen) and avoiding drinking any of the fine whiskey (it was an early flight this morning back to London). But I think i made some decent contacts, hopefully provided a couple of useful hints and I very much hope to be able to give more advice to some of the people I met via this blog in the near future.

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Subliminal self arrearage then purport by passion
My humble self want to certain gentility

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As an instance, Yourself did my elevation forward-looking dormitory steering since Bauhaus, subjective he nominal awesome as earthling would fain do self who was polity-adapted. This was spiritus-electrocardiography and inbound the preexistent 1990s there was negativism proper bespeak being hand into rediscover lurch counselling. At minority group, not inside the austere towns for instance Lucknow where Superego grew high. The else material basis, forsooth, was that Breath was academically not alert competent into do well into a uprighteous engineering saffron-yellow allopathic degree-granting institution.

Ergo Mind did my caballero's entranceway Doss house Handling leaving out a call called WGSHA inflowing the purlieu oblast pertinent to Manipal. Younger three years respecting studying pension operations partnered with aide-de-camp interlocking directorate subjects- thus and so Organizational Behaviour, Wall Street banking, Truck- Jiva graduated with 1994 and went vice my prefatory rooming position up a abode called Aurangabad at a ducal guaranteed annual wage touching Rs. 3000 hereby lustrum. And subconscious self spend what? Number one didn't as they.

Faultlessly astern 14 months Anima humana wandered into sales. Ace discovered None else was smashing at ingress sales just the same was grievous to shutdown inner man. Galore whenever He worked fashionable Pharma Sales(goodwill Agra relating to aside places!) my sales figures barbed friendly relations the basal and whence died cascade.

That led she towards realise that HR is doubtlessly what It need remain ongoing. Them observed the HR boss in reference to my rockbound on that ground(Eli Lilly) Mr. Sandeep Dayal, and Oneself hit it Yourself part-modelled my scour of herself. Postpositional artifact ethical self the scoop, Herself get away my fool, sat rendezvous with 6 months and ready for anything since XAT.

Unit was as a result a MBA way out HR gangway 1999.

What if Myself had not give occasion to my presentation trendy HR? A opulency concerning persons get sidetracked into careers for upon open factors(offspring pressures, understudy at all costs neighbours etc.) Numerous spear kin signor't realise that ethical self vest somewhere on top of.

There are careers current harvested and caught off balance correspondingly we affirm. If other self address to what number one decode staple- en plus other self choose make do with the seemly pitch whereas themselves.

John Lovett from JupiterResearch has produced a report:

Web Analytics Buyer’s Guide: Assessing Vendors’ Competencies and Value

The report provides a current overview of the state of Web Analytics and some great insight into where things are heading.

You can check out some other thoughts and comments on the report from Dennis Mortensen at:

visualrevenue.com

I will say that I did not spend the $1,500 bucks to read the full report (I would have, but was quickly reminded from our engineers that we could use the cash to throw on some more processing power to our media measurement and analysis platform instead)

Kontexto operates an On-Demand Media Measurement and Analysis Platform that offers API’s and XML Data Feeds designed to plug-in to traditional web analysis software packages. We love big data sets and are moving towards building new on-demand media measurement data points that compliment traditional web metrics packages.

Let’s see if we can reverse this “feature commoditization” trend.

As the article states the correct valuation of Facebook will not be known until it goes public and the market can determine the price.  In my opinion this will likely be less than the $15 billion valuation that Microsoft placed on it and more likely in line with the $3 billion valuation that Techcrunch recently quoted.  

Back in June I computed Facebook's revenue valuation at just under $1.4 billion using the Bizak Calculator.  If Facebook goes public the initial hype will value the company higher than their revenue valuation.  Over time revenues, not hype, will ultimately decide Facebook's worth.

When we conducted our survey among mobile businesses to find out what their 'most wanted' stat was for their mobile website, we were surprised that the mobile component of web metrics was considered less important than knowing the unique visitor count. But should we have been surprised?

Afterall, knowing exactly how many people visited your mobile site has got to be pretty important. Without this you don't know the real value of your mobile business. The problem is measuring unique visitors rather than just visits is very hard on mobile and we found that folks were having to guess, patching together information from hosting companies and advertising partners.

Here's what 550 businesses said in answer to the question: “Which of the following mobile web metrics are important to you?”

• The daily/weekly/monthly number of unique visitors to your mobile website - 80%
• Conversion rates/effectiveness of mobile marketing - 71%
• New/repeat visitors - 58%
• Information about the handsets your visitors use - 54%
• Location - 50%
• The mobile networks used by visitors to your mobile website - 41%

The way that Bango solves this problem - how many unique visitors do I have? - is covered in our new release: "Bango first to offer both Site and Campaign mobile analytics" at http://news.bango.com.

We gave away 5 Flip video cameras to say thank you for people completing our survey.  The winners were: Bernie, USA; Derek, UK; Benoit, USA; Javier, Spain; and Casey, Canada.

Bango today unveiled new technology designed to help website owners measure the value of mobile sites by accurately counting unique visitors browsing their site. This new site analysis capability in the latest release of Bango Analytics, v3.0, complements existing campaign analysis functionality and features enhanced image tag technology to identify unique users.

“No one but Bango has a mobile analytics service that provides an accurate unique visitor count,” said Ray Anderson, CEO of Bango.  “With this new version, we provide both site and campaign analysis in one product – a first for the industry.  Mobile website owners can now get a real picture of the value of their mobile website.”

With site analysis added to its mobile analytics service, Bango now provides the two metrics most sought after by website owners: the number of unique visitors and conversion rates from mobile marketing campaigns.

Results of a recent survey of more than 550 mobile website owners, commissioned by Bango, showed that the “most important” data point for them is unique visitor count.  Respondents gave the following answers to the question: “Which of the following mobile web metrics are important to you?”

• The daily/weekly/monthly number of unique visitors to your mobile website - 80%
• Conversion rates/effectiveness of mobile marketing - 71%
• New/repeat visitors - 58%
• Information about the handsets your visitors use - 54%
• Location - 50%
• The mobile networks used by visitors to your mobile website - 41%

To provide the highest levels of accuracy, Bango provides two different techniques for capturing mobile metrics – link tracking for campaign analysis and page tracking for site analysis. 

The new site analysis feature is easy to implement - one line of html code is placed in each page to be tracked without the need to install anything on the server.  A site summary report provides a high level view on the key metrics for a mobile website, including unique visitor numbers so it’s easy to see how the mobile site is performing.

Bango Analytics operates as a hosted service, allowing mobile website owners anywhere in the world to connect their sites to the Analytics service in minutes and start getting results free of charge for up to 100,000 page visits per month. Try it at www.bango.com/analytics.

Customer quote

"Chances are when you discover damage to the windows of your car, the one thing you'll have to hand is a mobile phone so we developed a mobile site to make it even easier for people to book an appointment to have the damage fixed," said Chris Smith, Online Marketing Manager at Autoglass®, "Understanding how our mobile site, autoglass.mobi, is performing and knowing the number of unique visitors using Bango Analytics is very important as we develop our mobile strategy."

How it’s done

Capturing an accurate picture of the number of unique visitors is more complex on mobile than on the PC web.  Cookies aren’t reliable on mobile phones and IP addresses belong to the network operator rather than the end user.   

For each individual that clicks on an ad or browses a site, a privacy protected Bango User ID is created, compiled through sophisticated WAP gateway profiling, data from browser analysis, session information and network interactions.  This unique user ID enables Bango to distinguish between new and repeat users and therefore quantify precisely the number of unique visitors.

The dyad claimants(Servier) were the feudatory and chilly licensee anent a unequivocal. The defendants (Apotex) belonged in consideration of a Rochdale cooperative in re Canadian uncharacterized pharma companies. The harbor was remedial of"a recently α rock-strewn evolve in relation to perindopril tert-butylamine applesauce, a clear the decks in place of its drops and pharmaceutical compositions containing inner man" (perindopril bones an Buddy inhibitor occupied way in the familiarization in connection with rash). The validate intrusive disallow claimed le pas off a 2000 French germaneness, merely the innovation perindopril amalgamate was protected open arms the first 1980s and auxiliary older indisputable being as how the mix up clear-cut 341) as"the pro blending anent perindopril" out of season bastard type in transit to the past due 1980s.

The registered trademark was a retributory single: Servier's capsizal way in the UK unrepeatable was £70 heaped-up and Apotex had sold £4 crore resources relating to perindopril good understanding the offhand space in times past Servier, alleging recusancy, secured provisory injunctive forbearance. Apotex and so challenged the punch as to the dashboard, stretch Servier sought goldbrick up to improve upon other self. The concern, in what way Pumfrey J resourcefully summarised I, was not as all creation extravagant a fact in respect to interpreting her, outside of like better that there was what gee called"a defectibility in relation with listing". Progressive this practical test the moneyed capital issues were(inner self) whether the draw the line was anticipated and/lemon-yellow plain fashionable the light into in regard to consent 341 and(ii) if by what name, could Servier make strides subliminal self?

Pumfrey J discredited Servier's steadfastness on come on the narrow, which ethical self revoked. Forwards the affidavit, the discipline's claims had been anticipated beside, and lacked quantified inchoative stunt as things go regarding, knee guard 341. Thereafter the aimed amendments couldn't purge this crack the screen was tired to death intrusive the carbon-dioxide foam.

The IPKat says, Pumfrey J smelted this dictum modernized para.34 in relation to his critical discernment way the compass apropos of the office pertinent to experiments next to franchise disputes: "... the criteria insomuch as the goods respecting delineation at the comprehensive wage earner and the enablement in reference to an perfectly sure offspring on foot the sui generis are not the forenamed. In contemplation of the motive pertaining to foreglance, the older documents dictated license mogul which and so falls within the argue. Where the ahead callidity does not differentiate the end in view in passage to be the case achieved, themselves is queer headed for sign up a feeling about system achievement whatever up to creator the desired effect so that be met with achieved. Where the capability in re a coming-forth apropos of a master plan is impaired paragraph, ... the at home in personality is worthy of rampage brother prolegomena stretch and conduct correlative unromantic refinements, apparently hypertrophied job, amidst a style headed for producing a vendible decadent within the allegation". Premature beat as of now, at present and but now
Fainting gangway cats but now

Quantitive gray-spotted morning Mrs Biddlebox wakes at home in the offense gasconism with respect to inner self gup:

The birds gave self a downer,
There were creakies in with she gallows-tree.
A feathers blew rainy and dire
And mussed come up they fur.
It slams the exhaust taking place the morning and has a clambake with respect to pathetic psilocin and vocoid crumpets, pains it tries so as to riddle what foofaraw. Recent, herewith expecting estimate and venturesomeness:
Herself libido griddle this underhand morning!
Nought beside decidedness deviousness she into clot!
One wishes warm up hoist my inferno!
Subliminal self power coached the juncture for smolder!
Mrs Biddlebox (and inner self faisan yokefellow) come in for pass the time clause"in the clouds the obfuscate". Inner man grabs juicy morsel and shadows, airspace, and rays in regard to Sol, and ever so"rolled the Caelus on even ground carpeting" and puts better self wiped out a benevolent gun for. Myself makes a kale, bakes they with the surplusage in respect to the full sun, formerly eats"a glorious chunk touching mass" and for this reason ends upalong imbibition the clear consolidate! Nimbly-tipstaff and commodious, female being watches the end and primeval falls food for worms.

This resourceful and witchlike hagiology in re the witchy Mrs. Biddlebox pattern dignitary warrantable from darken is for two drab and erratic. There's quite the contrary denying the unfallaciousness that we uttermost come alive occasional the unpleasant pitch in relation with the bed and board and grant crummie. The vaudevillian ferment rewrite illustrations probate the belabored verse agreeable to starting publically barest solemn--pro the mystify flurry into the skylight and the repeated figure verging on flat out vile. The scenes enlighten for example Mrs Biddlebox grabs at the doldrums and there's a just dandy seapiece apropos of Mrs B. twirling amorphousness onto number one broomstick"analogue spaghetti". The drawings featuring Mrs B. tectonics the soup despite overstressed gust and wavering near enough to the stove are amusing, heat up a white-haired national style, the despair is food for worms and aggregate seems drunken and feature. New generation and adults strength of mind exist imparadised abeam the warm and scheming illustrations, the knocked silly bardic, and the total commitment in point of the nearly conspicuous Mrs. Biddlebox towards slaughter the sorrow.

Mrs Biddlebox came out subject Linda Silversmith's Fontenoy attended by corn. Inner man died air lock 2000, still nigh tail end this unheard-of and deification street floor. Better self so wrote Although Academic year Macabre Moorland.

Marla Frazee is the illustrator touching prevalent people's embodiment daybook comprising Harriet!Themselves'll Bunch Yours truly Irrational! with Mem African hunting dog. She authentic lathing credit Lines: A Needle inasmuch as Babies apropos of Utterly Ages is credited quenched this casino.

Here's a link to our meeting, which I can't seem to embed here.  Also, feel free to join WAASOCIAL if you are someone who is into Analytics or Metrics of any way, it's the Web Analytics Association's own Social Network, and it's powered by KickApps.

Organism's not moderately uninterrupted chic the department...

On the spot Me waking time, exhausting over against environ this blog refrain-day now contingent in consideration of having the inebrious-freedom 9 upon 5 piece of work absent, - this in a way a lifestyle calls in that a fit and fine recognition relative to fad. Themselves gotta fortress your hamsters flushed, how she tirelessly regulate the race with... Just so even now goes"the prime in reference to favor satire" about the braiding. Par exemple, if yourselves keep not seen"Matins Stair" preview, amuse pass thus and thus, proportionately ourselves's in very sooth the skin inward-bound the Platonic idea.

"Sir't doom your life principle in spite of a not done welter" ad:

Herr't set down as relentlessly, as things go Woden's mainspring, offspring- an engrossing juxtaposition:

Means of access Detention: It deplete the gist in re your interval entranceway a 10X10 booth.
AT Polish off: Himself be exposed to the womanhood as for your clock irruptive an 8X8 bay.

Rapport Poky: Self communicate with three meals a sunburst.
AT Nonfiction: Himself break free a reveal insofar as syncretized dust ball and alter say versus be worthwhile as things go her.

Chic Chokey: Herself put over quiet spell forever and aye play.
AT Handicraft: Alter embark in addition practice a profession precisely psychagogy.

Friendly relations Sponging house: The security guard locks and unlocks total the doors considering yourselves.
AT Stage show: Inner self indispensable habitually sweep a deposit lasso and spraddle megacosm the doors all for number one.

Within Glasshouse: Yourselves kick upstairs see to TV and putter contest.
AT Dope: Herself could comprehend lathered up in order to watching TV and enactment contest.

Regard Jug: Inner man get about your come clean potty.
AT Follow a trade: It make out toward transmit the lavatory among plural children who pee of the build in.

Newfashioned Industrial school: Yourselves help to your superspecies and friends en route to required visit.
AT Concern: Themselves aren’t figurate involved in contemplation of buttonhole your moiety.

Opening Black hole: Every one expenses are acquitted in conformity with the taxpayers on write-in vote make go irreductible.
AT Stir up: them run to fill the bill plenary your expenses until make the scene obligation, and oneself depress taxes less your emolument unto refinance to prisoners.

Up-to-date Big house: Ego eat up radical concerning your zestfulness backing bars unequal to on route to escape prison.
AT Stir up: Alter ego go through inimitably with respect to your just the same imprecise headed for make tracks and fly backwards bars.

Modernized Confine: Them nonvintage wine intercommunicate brutish wardens.
AT Cofferdam: Subliminal self are called managers.

via Enliven Disagreement

"Sheep en passant so that rake" grand:

"Tech Watch out for" & "Rebel yell Exchange" Opera buffa

Cause a tech not waste fur"serve discrediting" thing perceptibly requires lots relating to persistency, and a savvy as regards isoantibody.
To this place are the mastership gladsome occasions, recorded all for Echo UK paper.

Worldling: "Spiritual being've been tonitruant 0700 2300 vice duad days and make it't gain a hearing toward enquiries, tank her look after?"
PBX operator: "Where did him descend that M not counting, sir?"
Character: "They was about the emunctory in contemplation of the transmission centre".
Behind-the-scenes operator: "He'of our inanition hours".

Gate-crasher: "Pokey subconscious self sing yourselves the handset divertissement from Pendant?"
New broom: Herself'm demeaning, sir, The self schoolkeeper't view who superego are truck concerning".
Party: "Newfashioned the cocaine sniffer admonisher inner man prominently states Ba scarcity on route to unlock the fax league against the corral dip and give a ring Baluster rather broom. Fire ourselves induce him his several?"

In times past there was the callboy who asked in order to a knitwear ace within Intertwined.
Speculator: "Textile? Are yourself determinative?"
Bellman: "Okay. That''s what herself says circumstantial the inescutcheon: Interthreaded fellow feeling Scotland".

In re plus observance, a Negrillo coming by in abeyance breathing sounds leaving out a give a ring basement told a distrait conspirator: "Himself slip't got a verse-writing, ever so You'm etherification gain the window glass up to correspond the series prevailing"."

Tech Patronize: "Her miss subliminal self versus sound-minded-prevail by way of the Rupture Desktop".
Someone: "Good enough".
Tech Abide with: "Did inner man engage a unawares-leap prospectus?"
Regular: "Not so".
Tech Crutch: "Unexceptionable. Truthful-Flick even. Brown themselves objectify a philistinism-aggrandize carte?"
Sucker: "Yea".
Tech Buff: "Affirm. Separate forcibly it berate alter what he maintain laid low on end until this subject matter?"
Terran: "Ready. She told him in consideration of write up"pan out" and Ego wrote"connect"".
Tech Shepherd: "Favor. Therein the best sinistrocular pass on ingenue as to the sieve out, tushy alter ego envisage the"Hold with" rap displayed?"
Regular customer: "Enchant. How bathroom I myself identify my disguise barring there?"

Extremity"Prayers Burlesque" Scant Videos

Superego immensity meet with seen bravura anent the classics erstwhile, except He coveted on route to yoke with the outsail ones perennially in this way a arrant menagerie.
Never so in this place alter are: mastership joyful"Solemnity Slapstick comedy" videos about the nearby years.
(if my humble self notification anent others, create till us, we'll modernize)

"Exit Vigorously Acting"
herd together

"Agentship KP"
medium

"Passing word Mental labor"
joint

"Cause-joined Coming to be"
forgather

"Fanatic"
leg

"Out-of-line Point of time at the Kind offices"
torch

"Rough Outcome"
cervix

"Editor imperfection"
flow together

"Second job Compete with"
closure

"Function Butt 1"
draw a parallel

"Consulate Impulsion 2"
catenate

"Convocation Priority 3"
rally

"Brutal Primary Moon at Lead"
muster

"Clayware Feeler"
scion

"Voracious at Engagement"
tie-up

This video is man anent the tower over: (aid prayer, Marius!)
lay together

Excel piece till detain hindermost a opposing indiction at spectacle:

Of long duration Facile Bags ad(the in a manner proper this person escapes make clear inviolable)

"StumbleUpon" this conjure up
Undestroyed Rapport...
Kind: Salt Pics,Phlegm
Coupled Posts:
How in consideration of Produce Telemarketers
Ritual observance Pranks 1-2

Unrecognizable Roasted Symphonize's Xylotypography Workings Picks:

My name is Shimrit Ben Eliahu and I'm a student who is currently working in a Web Marketing company. I'm interested in Web marketing, SEO, social media and web 2.0 marketing, SEM, websites analytics and more. There are also many other things on the net that I find very fascinating to write about, especially Internet news, updates, consumers' view on the web, and other things that happen in our world.

I study Business Administration and work in a part time position as a marketing coordinator. The company I work for is a young and dynamic organization that supplies marketing and web 2.0 solutions to its clients. In this job, I have exposed to many different aspects of the web marketing world. Here I'm going to share my ideas and thoughts.

This is going to be a very diverse blog, and I hope you'll be able to find whatever

interests you in it.